Why Watch on Three Screens but Listen on One Most of us stream across a small army of devices, switching between phones, laptops, TVs, and tablets without a second thought. Video has kept up with this multi-screen life, yet audio is still stuck on a single, lonely...
Shared Listening That Keeps Users Coming Back Collaborative playlist sessions are already changing how people listen to music. Listening is no longer just one person with headphones and a private queue; it is shared, social, and happening in real time with friends,...
When the whole world becomes a speaker Meet Helge Modén, the CTO behind AiFi surround sound technology and the vision to turn every device into surround sound In The Hitchhiker’s Guide to the Galaxy, there’s a scene Helge Modén loves. A spaceship arrives at...
Streaming service launch benchmarks 2026 In 2025, streaming crossed a line it had been racing toward for more than a decade. For the first time, streaming usage surpassed the combined total of cable and broadcast TV. Not by a little, but decisively....
How to Increase Trial-to-Paid Conversion Rate (for Streaming Platforms) Strategies to drive engagement, retention, and revenue , powered by AiFi. To increase your trial-to-paid conversion rate, focus on full-value exposure, engagement, and emotional connection....
